There’s a lot of demand for scientific content these days. People are curious about the world around them, and they always have been. However, these days, people in general are much more educated. It’s easier for people to become self-educated in the modern world, and this is partly because of the Internet and the accessibility of information in modern times. This situation is becoming self-reinforcing.
As more and more people become educated about science, partly through their own online education, more and more people are going to want scientific content of some kind or another. This is content that is going to be accessed more often, and it will be lucrative to create that content and market it more frequently. People will be curious about scientific principles in general as they begin to learn much more about the discipline. They will also become more interested in some of the specific principles associated with science and scientific progress, which will make the field of scientific content writing and marketing that much more successful and efficient.
Lots of people today will also access a wide variety of information, which was not always the case in the past. People were more likely to consult with a few books during one long trip to the library. This was a matter of practicality, and it was also a symptom of the culture of the day. People today are more likely to question whether or not one writer is correct about something. They will typically consult a lot of different books in order to find the truth about something, and they will tend to check on their facts in order to verify that they have learned something that is perfectly accurate. The field of science writing is expanding as a result.